Online ISSN: 2515-8260

Keywords : websites

English Language A Vogue In The Fashion Industry

Ms. Sharon Samson; Dr. S.V. Karthiga

European Journal of Molecular & Clinical Medicine, 2020, Volume 7, Issue 8, Pages 315-319

This paper focuses on how English Language is used in the Fashion Industry. The study of fashion has been long neglected in academics than any other social or cultural trend, representing the more important political and historical zeitgeist of a time period. This paper takes up the study of fashion with a "theoretical facelift." English as an original theoretical framework delineates fashion's communicative frameworks as cloth, drape and belt, this work analyses the conceptual meaning of runway performances. English Language is involved in fashion advertising and plays the role of defining consumers for purchased or consumed goods the better their everyday lives. Ads depict the erroneous mirage that people are more successful, worthier, and physically beautiful based on their specific brand identity and consumption habits. Designers use the conceptual runway performance elements of time, advertisement, place, environment, music, model appearance and actions to explain and reinforce the message that their clothing communicates, while conceptual fashion shows are often characterized as spectacles intended to stimulate the popularity of a label and ultimately boost sales. This aims to provide a basis for the explanation of English as a language for fashion.

Lack Of Gatekeeper In Internet Media: Understanding Ethical Issues

Dr. Akash Deep Muni

European Journal of Molecular & Clinical Medicine, 2020, Volume 7, Issue 7, Pages 6167-6172

New media refers to the digital content available on the Internet. Interestingly, it includes anonymous websites, online newspapers, blogs, video games, and social media. This anonymity limits the magnitude of transparency and accountability in its reportage.
While emerging research illuminates how today more and more people engage with new media, relatively little attention has been given to authenticity and ethical issues in it. In this research paper we are going to find out, does new media adheres to journalistic ethics and is authentic in its reportage in the absence of an editor or a gate-keeper. As new media is a wide medium including social networking sites, websites, news portals and others, we will also try to find out how can authenticity and ethics be brought back in it. The paper will concentrate on the growing eye-balls that new media attracts, the non-existence of an editor resulting in lack of authenticity, how lack of authenticity leads to a breakdown in journalistic ethics and the last part will conclude by finding logical answers to the lack of ethics and authenticity in new media. The above findings may imply to give a new direction how new media can be made to be authentic and ethical in its approach

A Study On Career Prospects In Newspaper Journalism In India: With Special Reference To Moradabad Region.

Dr. Akash Deep Muni

European Journal of Molecular & Clinical Medicine, 2020, Volume 7, Issue 7, Pages 6185-6191

The present study applies Tries to find out attitudes and behavioural patterns of a journalist working on field. A survey is conducted on 500 respondents in Moradabad region of Uttar Pradesh. Here the respondents are working journalists in print publications being published in Hindi and English language.
The study thus aims to find out specific answers regarding journalism as a career. It is a study on career prospects in newspaper journalism in India with special reference to Moradabad region.