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  2. Volume 7, Issue 3
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Online ISSN: 2515-8260

Volume7, Issue3

Mobile Payment Adoption And Customer‟s Attitude

    Nor Azah Abdul Aziz Lam Jia Wen Hartini Azman Atirah Sufian

European Journal of Molecular & Clinical Medicine, 2020, Volume 7, Issue 3, Pages 2771-2902

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Abstract

This research aimed to investigate the relationship between customer’s attitude and mobile payment among Malaysian customers. There are three research objectives. First to identify the consumers’ related issues which effect the mobile payments among Malaysian Customer. Second objective is to investigate the relationships between, payment culture, ease of use, usefulness and security. finally, to identify the main consumers’ concern that influencing the mobile payment feasibility in Malaysia. In this research, the researcher carried out a survey among the young public to access the performance of mobile payment services available in Malaysia. Besides, the direct opinion from the consumers is able to enhance the insight of the service providers. In conclusion, mobile payment feasibility is important to realize Bank Negara Malaysia (BNM) strategy which is Malaysia becomes a cashless society by 2050.
Keywords:
    consumers’ attitude mobile payment adoption Perceived Value
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(2020). Mobile Payment Adoption And Customer‟s Attitude. European Journal of Molecular & Clinical Medicine, 7(3), 2771-2902.
Nor Azah Abdul Aziz; Lam Jia Wen; Hartini Azman; Atirah Sufian. "Mobile Payment Adoption And Customer‟s Attitude". European Journal of Molecular & Clinical Medicine, 7, 3, 2020, 2771-2902.
(2020). 'Mobile Payment Adoption And Customer‟s Attitude', European Journal of Molecular & Clinical Medicine, 7(3), pp. 2771-2902.
Mobile Payment Adoption And Customer‟s Attitude. European Journal of Molecular & Clinical Medicine, 2020; 7(3): 2771-2902.
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