Mobile Payment Adoption And Customer‟s Attitude
European Journal of Molecular & Clinical Medicine,
2020, Volume 7, Issue 3, Pages 2771-2902
AbstractThis research aimed to investigate the relationship between customer’s attitude and mobile payment among Malaysian customers. There are three research objectives. First to identify the consumers’ related issues which effect the mobile payments among Malaysian Customer. Second objective is to investigate the relationships between, payment culture, ease of use, usefulness and security. finally, to identify the main consumers’ concern that influencing the mobile payment feasibility in Malaysia. In this research, the researcher carried out a survey among the young public to access the performance of mobile payment services available in Malaysia. Besides, the direct opinion from the consumers is able to enhance the insight of the service providers. In conclusion, mobile payment feasibility is important to realize Bank Negara Malaysia (BNM) strategy which is Malaysia becomes a cashless society by 2050.
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