MAINSTREAM MEDIA AND TWITTER NARRATIVES: A CASE STUDY OF THE FARMERS’ PROTEST
European Journal of Molecular & Clinical Medicine,
2020, Volume 7, Issue 8, Pages 5551-5561
Abstract- After the advent of 2.0 web technology, Social Media like Facebook, Twitter etc have played a massive role in disseminating cascade of information to the people at large. Politicians, activists, cyber-activists and mainstream media used social media to facilitate a digital discourse on several boiling issues in India. Using Twitter as a tool for digital activism is becoming a new normal in this 21st century. Mainstream media like Newspapers and Television Channels have never failed to make use of this technoscape to avail Twitter to inform and to influence their audience. In this paper, the tweets of Mainstream Media during the time of Farmers’ protest have been analysed to understand their role in active engagement with their audience with reference to Farmers’ Protest in India. This study analyses tweets to identify the key players, major categories of twitter narratives and digital discourse of mainstream media with reference to Farmers’ protest.
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